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2005 Proceedings Alexandria, VA
Consumer Behavior
Fashion Involvement of Affluent Female Consumers
B. Belleau, R. McFatter, T. Summers, Yingjaio Xu
Multicultural Consumerism: US Home Furnishings Expenditures
Katherine Annette Burnsed, Carl Dyer
Adolescents’ clothing motives and store attribute criteria: A cross‐national
comparison study
Jessie Chen‐Yu, Yoo‐Kyoung Secok, Keum‐Hee Hong
Role of clothing symbolism in female adolescents’ clothing behavior
Anne Dillard, Jessie Chen‐Yu, Marjorie Norton
Market Research: Targeting Ages 15‐25 for Apparel Product Development
Using Non‐Traditional Fabrics
Kathryn Dutton, Nancy Cassill, Cynthia Istook
Analysis of the Chinese B2C Online Market: Challenges and Opportunities
Carl L. Dyer, Ting Chi, Nancy Nelson, Barbara Dyer, Peter Kilduff
Gen Y Consumer Perceived Value towards Sports Apparel
Barbara Dyer, Lizhu Yu
Is standardization a viable strategy for international apparel specialty
retailing?: An examination of Spanish, Turkish and U.S. consumers’
behaviors and perceptions
Molly Eckman, Karen H. Hyllegard, Sema Sakarya, Miguel Ángel Gómez Borja,
Alejandro Molla Descals
Using the Theory of Reasoned Action to Explore Peer Self‐Esteem, Peer
Normative Influence, and Peer Fashion Influence as Predictors of Adolescent
Fashion Intention and Fashion Behavior
Judith C. Forney, Christy Crustsinger, William S. Forney
Impact of Bobos Men’s Lifestyle on Their Knitwear Preference
